Features at Play & Attractions
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Play & Attractions is packed full of interactive features that showcase the very latest products and services in a live environment. |
The Play Innovation Zone
The Play Providers Association (PPA), the Innovation Zone will showcase innovative products from the nominees of the PPA’s Aspiration 4 Innovation Awards
The shortlisted companies for the PPA’s ASPIRATION 4 INNOVATION Award are:
High Ropes Adventure Courses from Innovative Leisure
Teeter Ball from Little Tikes
Instyle Fitness
Begeara Black Paw laser game from Smart Dragon
Snug Play from Sutcliffe Play
Wild Water & Wild Juice from Villa Drinks Ltd
Sound Stage from Sound Leisure Limited
PartycentreSoftware.com
Clip n’Climb from Entre-prises (UK) Ltd
Mini Melts
See them on the Play Innovation Zone (Stand A22) at LIW and vote for who you think is the most innovative product for the UK indoor play sector.
Click here for more details on the PPA Aspire Awards 2010
Attractions Ideas Village - sponsored by 
High Space
This central networking and hospitality area is the perfect place to gain advice from architects, consultants, designers and themeing companies on your future development plans.
See:
Flamingo Marketing
360 Imagery
fiNETra
ITM Leisure Ltd
Magic Memories
PayDirt
Pockos
Ray Hole Architects Ltd
Kids Days Out
International Pavilion
Meet suppliers from outside the UK and make use of a private lounge and meeting room at the centre of the International Pavilion – a great way to test new equipment not yet in the UK play and attractions market for.
HighSpace - Adventure in the air
HighSpace can provide existing attractions or new sites with a custom designed and built ropes course which is a perfect match for the location, target markets and budget. Popping up all over the UK, installing one of the latest innovations in the visitor attractions sector can generate additional revenue and draw newcustomers to your venue. Click here for more information.
PPA Marketplace
Meet small non-play frame suppliers looking to break into the UK indoor play market.
Attractions Industry Debate
A high profile debate on whether UK museums should charge entry.
Chaired by: Martin Barratt ,CE, BALPPA
Speakers include: James Berresford, VisitEngland; Colin Bryan, MD, Drayton Manor Park
Click here for more information.
Outdoor Demonstration Area
Hosting interactive displays including a working ice rink, Water Wars, Highline Adventures & Battle Zone Live to name but a few.
ScareZone
In association with ScareCon, this will once again demonstrate how venues can capitalise on the growing enthusiasm for anything scary especially over the Halloween period. Visit stand A455
BALPPA Lounge
The focal meeting point for members of the leading trade group for the UK visitor attractions industry.
The “A-List” Hosted Buyers Programme
The 50 strong “A-List” will participate in a 36 hour programme across the first two days of the event.
Comprising of a first night sponsors welcome dinner, exhibition tour, keynote presentation with case study workshop and finishing with a networking lunch in the Ideas Village on the exhibition floor.
Industry Keynote and Workshops
Key stakeholders in the visitor attractions industry will debate and discuss the
latest trends, initiatives and forecasts for the UK.
Two separate workshops will more closely evaluate visitor trends in spending and marketing response.
Play Providers Conference
A one-day conference for indoor play operators followed by workshops for those looking to start a play business. To view the conference timetable please click here.
ASPIRE Awards
Held on the 21st September, these awards recognise excellence in the indoor play sector. Please click here for more information.
Countryside Attractions Forum
Key topics addressed including marketing, retail, health & safety and catering trends in the Farm Attraction sector. For more information on the workshop timetable please click here.
Attractions Industry Party
One of the calendar events in the UK visitor attractions industry. Held at an attraction within driving distance to the NEC, sponsors receive exclusive pre-show and on-site branding with ample face time with leading attractions operators.
In other sectors of Leisure Industry Week:
NEW Wavesurfer attraction at Leisure Industry Week
LIW is pleased to announce the arrival of the newest attraction in the Pool & Spa market, The Wavesurfer.
The Wavesurfer is the ultimate aquatic attraction for any sport lover. Beginners and advanced riders alike will be captivated by the potential that Waversurfer presents. Body boarders, surfers, wake boarders and even skate and snowboarders love the Wavesurfer because it provides you with a soft riding surface allowing you to fall without hurting yourself. This makes the Wavesurfer ideal for practice and learning new tricks and moves.
Wavesurfer’s team of professional surfers will be providing demonstrations right the way through the exhibition. Come to Pool & Spa @ LIW and see the latest equipment that is making waves throughout the industry. For more information please visit www.wavesurfer.eu.
EnviroZone
The new EnviroZone at Leisure Industry Week will give operators of leisure venues a free insight into the many ways in which they can work to reduce their carbon footprint, address huge utilities bills and work towards promoting a socially responsible “green” stance to their customers. Please click here to view the full timetable.
